Apart from the occasional mask wearer, you’d never know from a glance of Place du Casino or the Port that restaurant terraces had just reopened on June 2 after two and a half months of coronavirus lockdown.
“People are definitely out again. I’ve been to two restaurants since Tuesday and staff were very careful to observe the rules,” one property investment sales manager tells Forbes Monaco. “It felt a little different wearing masks at the start but you quickly adapt.”
There is a strict guideline of 39 health measures that eateries, bars and cafés in Monaco are supposed to implement (although some seemed to have missed the memo on distance between tables), including how menus should be presented—whether it be blackboard-style, a poster, a plastic card that can be disinfected or making them available on a smartphone.
One Monaco-based company, Capucine Agency, whose customer base is largely made up of restaurants and hotels, saw an opportunity to substitute the traditional menu for digital and in April launched Safe-Menus.
“We wanted to provide a concrete and rapid answer to the many requirements our clients are facing,” founder Isabelle Drezen tells Forbes Monaco.
With their smartphone, customers scan a QR code generated by Safe-Menus that will connect them to the restaurant’s web page displaying the menu. “The tool complies with Covid-19 health measures by limiting contact with paper menus.”
Drezen, who has 25 years experience in communication, adds, “Knowing the delicate situation in which restaurants and other food shops in Monaco find themselves, we’re offering them the Safe-Menus service free of charge.”
There is also a subscription option from €29 to additionally translate the menu into other languages. “It is practical for foreign customers to be able to look at the menu in the language of their choice,” explains Drezen.
In 2016, Drezen formed the Capucine Agency with Christophe Pisciotta, who is no stranger to the Monaco business community. He is managing director of Monaco Façonnage in Fontvieille, an industrial binding company started by his parents in 1977, and also president of the Union des Français de Monaco.